House to Home ReDesigns authored a new story, with a happy ending, for this West Coquitlam townhome, which sat sadly empty for 3 months, with no offers. Once staged, it was Sold Above Asking in the first week! … And they lived happily ever after.
What did it cost the homeowner NOT to invest in staging Before listing? The sum payments of mortgage, interest, taxes, insurance, utilities, strata fees + incalculable stress, month after month after month. What did it cost the realtor? Three months of unfruitful marketing efforts.
Moral of the Story: Stage Before Listing. The investment will always be less than the first price reduction. Web Appeal is the new curb appeal.